POINT OF VIEW ARTICLES
Writing is a way to bridge the gap between ourselves and others, to build understanding and empathy, and to create a better, more connected world
BARACK OBAMA
FORMER US PRESIDENT
One way to avoid this crash-and-burn is by using a “pre-mortem,” ( Credit Ben Cohen )which means looking ahead and imagining all the reasons your resolution might fail—then tackling those potential roadblocks before they can derail you.
Ever notice how some products don’t just launch—they explode into the public consciousness? There’s a reason for that.
In the age of hyper-connectivity, consumers are increasingly sensitive to the authenticity and alignment among the brand’s values, core positioning and audiences.
In nature, inertia is a force to be reckoned with—it’s the tendency of objects to resist changes in motion, whether at rest or moving forward.
Private Equity Outlook for 2022
Read the PEW Global Outlook 2022 on the management of private equity portfolio
Leadership and Culture
SAP X Alpha Sense
ESG & Sustainability Trends in C-Suite: The Winners, Losers, and Future Outlook