Executive Summary
As a seasoned, purpose-driven leader, Vivek Bapat has successfully built, transformed, and empowered teams across Brand, Corporate, Product Marketing, Demand Generation, Field Enablement, Customer Advisory, and Communications functions, delivering exceptional business results for over 25 years.
He is uniquely skilled in creating simple, compelling, and differentiating value propositions that stick, developing brand strategy that fosters emotional connections, and executing demand generation campaigns that scale. His hands-on approach makes him equally comfortable working with startups, equity-funded scale-ups, pre-IPO companies, and large global enterprises.
Executive Summary
As a globally recognized marketing and business leader, Vivek Bapat has shaped executive narratives and influenced strategic agendas on some of the world’s most prestigious platforms, including Davos at the World Economic Forum, the United Nations, and WebIT. His perspectives on business transformation, innovation, and leadership have been featured in The Wall Street Journal, Financial Times, and The Economist.
Currently, Vivek serves as a Marketing Executive at ServiceNow, building on his proven track record in senior leadership roles including SVP/CMO positions at SAP and Rockwell Automation. He continues to advise visionary founders as an Executive Advisor to high-growth disruptors like Repos Energy, contributes to academia as a Board Member of the Business School at Clemson University, and shapes future leaders as an Adjunct Leadership Instructor at SAP Academy for Engineering . He is also the Founder of the Institute for Purpose-Driven Leadership and the Co-Founder of TheAuthentic.Al.
Executive Summary
A four-time contributor to Harvard Business Review (HBR), Vivek is also the co-author of two business books and the holder of 13 technology patents. He is a globally recognized speaker and thought leader on marketing, strategy, employee development, and leadership, with his work cited in major media outlets.
FEATURED ARTICLES
Insights & Ideas
FEATURED VIDEOS
Point of view on Business, Technology & Culture
July 28, 2021
Private Equity Outlook for 2022
HBR ARTICLES & CASE STUDIES
Seeing around Corners
A frequent contributor to Harvard Business Review and an Author, Vivek helps stimulate fresh thinking that enables leaders to reshape the status quo, teams to deliver their best work, and brands to successfully win in dynamic markets.
SAP X Alpha Sense
Advisory & Pro Bono Contributions
- Lead Protagonist – MBA and Executive Education Case Study in Marketing
Strategy, Harvard Business School - Founder – Institute for Purpose Driven Leadership – Leadership Coaching at SAP Academy
- Advisory Board – Erwin Center for Brand Communications, Clemson University, USA
- Advisory Board – Brand and Marketing, WEBIT, Bulgaria
- Advisory Council Member – Harvard Business Review
- Social and Executive sabbaticals driving youth empowerment and entrepreneurship – Bogota, Colombia and Almaty, Kazakhstan
- Speaker on Leadership and Marketing – NYU, University of Texas, Thunderbird University, Clemson University
- Executive Advisor – GTM Strategy and Marketing, Repos Energy and various Startups/Scale-ups (India and USA)
Branding in the digital age
PURPOSE DRIVEN LEADERSHIP
PURPOSE DRIVEN LEADERSHIP
Discover and connect with the true leader inside you
By partnering with Vivek, individuals, teams, and brands can develop into authentic, purpose-driven leaders by tapping into their inner selves to understand their true identity, transforming their life and origin stories into a unique source of power, and overcoming self-imposed limitations that hinder growth.